You might recognize this one. The booking tool doesn’t talk to the invoicing tool. The customer list lives in three places and none of them agree. A lead comes in at 4pm Friday and gets a reply Tuesday, if the sticky note survives the weekend. Nothing is broken, exactly. It’s all just... separate.
Founders come at it from the other side. You’d rather build the product than the ops, and you want 1 person doing the work of 3. The honest route there is plumbing: follow-up that runs itself and numbers that are right the first time.
That’s this practice. If you’ve been searching for a marketing automation consultant, you’re in the right place. We connect the tools you already own, build whatever’s missing, and keep a person in charge of anything a customer will ever see.
And it travels. Marketing and local SEO are Indianapolis work; the technical practice runs nationwide, over a screen share. A CRM doesn’t care what state you’re in.
Here at CPC, we aren’t afraid of a hot take, so here’s one before the list. Most small businesses buy new software about a year before they need it. The real problem is usually the handoff between the tools they already pay for, so we check that first. It’s cheaper, and it’s often enough.